About the job
We help move more goods to more people, in more places than any other organization on earth via our 300 million pallets, crates and containers. We employ over 12,000 people and operate in approximately 60 countries. Through our pioneering and sustainable share-and-reuse business model, the world’s biggest brands trust us to help them transport their goods more efficiently, safely and with less environmental impact.
Role Summary:
- Act as one of the key local marketing contacts.
- Responsible for implementation and execution of marketing initiatives based on the agreed marketing strategy/plan for Poland and Baltics in order to support business growth and brand positioning building.
- Contributes to marketing strategy development process, which is led by CEE Marketing Manager.
- Upon request, supports the wider CEE Marketing team in regional efforts.
Who we're looking for:
A passionate Marketer, quick learner and excellent team player who is open to new ideas and eager to work in an inclusive, multicultural environment.
- Tertiary Qualification in marketing and/or communications or content development.
- Online marketing knowledge is a plus.
- 2-4 yrs of experience in a previous Marketing-related position
- Strong verbal, written and interpersonal skills
- Creativity and the ability to think outside the box
- Strong analytical and evaluative skills
- Understanding of basic marketing principles
- Developed project management skills to deliver on time
Key tasks will include:
Building Brand and driving Sustainability message in Poland and Baltics
- Develop and execute marketing initiatives aimed to build brand awareness and leadership positions: PR, external media, social media, and membership events. Report results.
- Ensure marketing communication is in line with brand guidelines and regional strategy.
Supporting Business Growth
- Develop/ adapt, deliver and report results for local and regional lead generation and asset productivity campaigns, which may include cooperation with external suppliers, regional teams, commercial teams, CGM.
- Update/ add new content on the local sites and social media.
- Develop/ adapt sales enablement materials, if needed- in cooperation with the local business team and/ or regional marketing (e.g. case studies, leaflets etc.)
Contributing to creating outstanding Customer Experience
- Work with the Customer Service team on Customer Loyalty & Retention initiatives by developing and then implementing corresponding marketing initiatives.
Budget monitoring
- Administrate, monitor and report marketing budget spending on an ongoing basis, incl. cost estimation, PO issue and processing, and communication with external suppliers' agencies.
Analyzing insights and results
- Upon request- gather, share and analyze local market insights, and marketing initiative results with Marketing Manager support.
Support internal communication in the local team
