Vacancy in Poland: SEO Specialist Salary
PLN12500
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PLN13700/Month
ABOUT YOU:
You are a confident individual with excellent communication skills
Fluent in speaking, reading, and writing English (important)
Your attitude is very positive.
You take a problem or unknown as just another challenge.
Working remotely is what you prefer as it gives you freedom (and saves time on commuting).
You are the one that always goes the extra mile and is not shy of reaching out, asking for help, or proving your case.
A hectic environment makes you thrive, not die.
You have no problem leading a meeting
You love learning new things and finding a competitive edge
You have an analytical mind and a passion for building stories through data
You are an aspiring Marketing Growth Hacker looking for an opportunity to take on new challenges and advance your career.
WHAT YOU WILL BE DOING:
Create and execute digital marketing strategies that support wider business objectives.
Analyze campaigns, draw conclusions, and recommend changes
Create reports of how the effectiveness of marketing activity has helped drive new business, opportunities, and awareness.
Day-to-day management of tasks, deadlines, and commitments.
Build relationships and work collaboratively with the internal teams and clients.
Build stand-out (including provoking) campaigns to drive new brand awareness and lead generation
Help with sales and lead-generation techniques
Test and optimize marketing tactics for customer acquisition
Conduct and present competitive analyses
Be a part of many calls and brainstorming sessions with clients
Perform on-site and off-site website audits
Set up and analyze Google Analytics (including Enhanced E-commerce and GA4)
Set up Google Tag Manager, and Google Search Console data
Set up Google Optimize and regularly recommend and implement A/B tests
Plan and manage CTAs, triggers, frequency, and location.
Perform keyword research.
Prepare creative briefs for designers and content briefs for content writers based on research, competition analysis, gathered information from clients, and best practices.
Test and optimize marketing tactics for customer acquisition – Plan, delegate, publish and syndicate the content.
REQUIREMENTS:
At least 5 years experience in digital marketing (preferably as a growth hacker)
At least 5 years of experience in SEO
Fluent in reading, writing, and speaking English (this is a must)
Strong communication and grammar skills
Strong knowledge of online marketing (SEO, PPC, SMM, etc.)
Believe in White-hat SEO practices only
Good understanding of marketing terms (e.g. ROI, KPI, ROAS, CPC, CPA, CPV, etc.)
Understand the concept of Inbound Marketing
Desire to build and maintaining campaigns with long-lasting results
In-depth knowledge of SEO factors and key algorithm updates
Hands-on experience with web analytics and A/B testing tools (e.g., Google Optimize)
Expertise in UI/UX best practices
High standards of excellence and attention to detail
Self-starter with the ability to work independently and prioritize with little oversight
