Your LinkedIn profile
For an IT professional, it’s vital to have a well-structured and informative LinkedIn profile. Follow the tips below to make the most of this social platform!
Don’t let your LinkedIn profile boil down to your resume
In a resume, you list your skills and competencies. Before submitting your resume to a particular job opening, you can edit this document so that it better fits the requirements of this position.
On LinkedIn, it makes sense to focus on your personality. Let your profile description be just as succinct and compelling as an elevator pitch. Ad an engaging photo. Make sure all the content that you post, like and comment on aligns with the personal image that you strive to create.
Select relevant keywords
LinkedIn allows you to check who viewed your profile. Plus, there is a “People also viewed” section. These tools enable you to find out which users come across your profile. If these are professionals from your industry with whom you’d genuinely love to establish connections, that’s great. If not, fine-tune your keywords to better reflect your personal and professional traits.
Post new content regularly
The more often you add new content to LinkedIn, the more frequently other users will see you in their feeds. Avoid bragging about your achievements because that would look boring and annoying. Instead, share valuable insights with the community and ask fellow professionals for their opinion or advice.
React to other people’s content
Here is what it would be smart to do:
- Like the content that you find worthy.
- Share such content.
- Congratulate others on their successes or anniversaries.
- Let people know when you’re visiting their area.
Ideally, you should share someone’s post each time you log in to LinkedIn.
Groups can help you find a job, improve your skills and detect solutions for overcoming work-related issues. Before joining a group, explore its rules and the general tone of the discussion. Avoid self-promotion. Start with asking questions and commenting on other people’s content. Give people a couple of weeks to get used to your regular presence and then switch on to building 1:1 connection.
Ask for recommendations
People who can articulate your skills and work ethic can be instrumental in your career progress. Ask them to emphasize the traits that give you a competitive edge over everyone else in your sphere. It’s better to have a handful of detailed and accurate recommendations than a few dozens of short and abstract ones.
To produce a better impression on a potential employer, connect your website to your LinkedIn profile. Let other members of the platform know about your association memberships, interests, awards and accomplishments.
Make connections purposefully
If you send random requests to anyone you come across, LinkedIn might decide you’re a spammer and limit your communication opportunities. Act smart and detect users whose interests and goals match yours. Send relevant and personal messages to them.